I specialize in digital media strategy, innovative storytelling and the evolution of the social content distribution. I have a track record of helping both large complex organizations and travel startups figure out social media.
I’m the head of audience engagement for Bloomberg where I oversee social media strategy and audience development for Bloomberg, Bloomberg TV, BloombergBusinessweek and Bloomberg Live. I previously oversaw social media strategy and editorial audience development for Business Insider, Tech Insider and Insider.
Over the past decade, I’ve written about business, economics, personal finance, travel, crime and politics for publications including Yahoo Finance, The Wall Street Journal, USA TODAY, The Salt Lake Tribune, The Denver Post, San Antonio Express-News and the Houston Chronicle. I’ve appeared on local and national TV, been a guest on the radio and written extensively about journalism and social media for organizations including Poynter, the Freedom Forum, the Donald Reynolds Center for Business Journalism and mediabistro.
I live in New York City. I love travel, yoga and dogs, and I’m five states and one continent short of my goal of visiting all 50 U.S. states and seven continents.